EPK vs Linktree
Quick answer
Use Linktree (or similar) when fans need a simple menu: Spotify, merch, tickets, socials.
Use an EPK when a promoter, festival, journalist, casting director, or brand needs to evaluate you — bio, media that plays on the page, proof, downloads, and a clear ask.
What bookers complain about
PDFs that don’t play audio on phones.
Link-in-bio pages that force six extra taps before a single song loads.
Drive folders with unnamed files and no contact.
What a strong EPK does instead
One URL. Media embeds. Downloadable rider or resume. Inquiry form. Loads fast on mobile.
That’s the product EPKits builds — flat setup fee, not another monthly site builder.
Ready for a real press page?
EPKits builds high-performance EPKs from $79 — music, VO, creators, and actors.